Amazon says its new "Tailored Audiences" tool, available to all US sellers in early 2023, will let brands and merchants send marketing emails to shoppers (Spencer Soper/Bloomberg)
Spencer Soper / Bloomberg: Amazon says its new “Tailored Audiences” tool, available to all US sellers in early 2023, will let brands and merchants send marketing emails to shoppers — Amazon.com Inc. will let brands and merchants send marketing emails to shoppers, a risky bid to boost sales that could inundate inboxes with spam.
Spencer Soper / Bloomberg:
Amazon says its new “Tailored Audiences” tool, available to all US sellers in early 2023, will let brands and merchants send marketing emails to shoppers — Amazon.com Inc. will let brands and merchants send marketing emails to shoppers, a risky bid to boost sales that could inundate inboxes with spam.