Google proposes to change ad services to avoid breakup after EU antitrust fine

Google on Friday announced changes to its advertising services to avert the risk of a breakup, two months after Brussels hit the US giant with a €2.95-billion antitrust fine for favouring its own services. This comes a day after the European Commission launched a new probe into the company under its digital competition rules over suspicions it is unfairly pushing down certain news outlets in search rankings.

Nov 14, 2025 - 10:00
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Google proposes to change ad services to avoid breakup after EU antitrust fine
Google on Friday announced changes to its advertising services to avert the risk of a breakup, two months after Brussels hit the US giant with a €2.95-billion antitrust fine for favouring its own services. This comes a day after the European Commission launched a new probe into the company under its digital competition rules over suspicions it is unfairly pushing down certain news outlets in search rankings.

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