Instagram, and increasingly TikTok, have fallen afoul of the Bootleg Ratio, offering mostly reposted, clout-chasing content that slowly turns viewers off (Russell Brandom/The Verge)

Russell Brandom / The Verge: Instagram, and increasingly TikTok, have fallen afoul of the Bootleg Ratio, offering mostly reposted, clout-chasing content that slowly turns viewers off  —  TikTok is changing. … That stuff is still on the platform, but it's largely fallen off my For You page, replaced by Tim Robinson sketches and funny animal videos.

Instagram, and increasingly TikTok, have fallen afoul of the Bootleg Ratio, offering mostly reposted, clout-chasing content that slowly turns viewers off (Russell Brandom/The Verge)

Russell Brandom / The Verge:
Instagram, and increasingly TikTok, have fallen afoul of the Bootleg Ratio, offering mostly reposted, clout-chasing content that slowly turns viewers off  —  TikTok is changing. … That stuff is still on the platform, but it's largely fallen off my For You page, replaced by Tim Robinson sketches and funny animal videos.