A look at "tokenmaxxing", a status game where employees at a number of companies compete on leaderboards to show how much AI they're using (Kevin Roose/New York Times)

Kevin Roose / New York Times: A look at “tokenmaxxing”, a status game where employees at a number of companies compete on leaderboards to show how much AI they're using  —  An engineer at OpenAI processed 210 billion “tokens” — enough text to fill Wikipedia 33 times — through the company's artificial intelligence models …

Mar 21, 2026 - 23:00
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A look at "tokenmaxxing", a status game where employees at a number of companies compete on leaderboards to show how much AI they're using (Kevin Roose/New York Times)

Kevin Roose / New York Times:
A look at “tokenmaxxing”, a status game where employees at a number of companies compete on leaderboards to show how much AI they're using  —  An engineer at OpenAI processed 210 billion “tokens” — enough text to fill Wikipedia 33 times — through the company's artificial intelligence models …

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