After X announced shows with star talent like Paris Hilton and Tucker Carlson, the efforts have fizzled, a source says due to a lack of advertiser interest (Kurt Wagner/Bloomberg)

Kurt Wagner / Bloomberg: After X announced shows with star talent like Paris Hilton and Tucker Carlson, the efforts have fizzled, a source says due to a lack of advertiser interest  —  X is having a tough time cracking into the TV business, but first...  Promises, promises  —  Six months ago, executives …

Jul 12, 2024 - 10:00
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After X announced shows with star talent like Paris Hilton and Tucker Carlson, the efforts have fizzled, a source says due to a lack of advertiser interest (Kurt Wagner/Bloomberg)

Kurt Wagner / Bloomberg:
After X announced shows with star talent like Paris Hilton and Tucker Carlson, the efforts have fizzled, a source says due to a lack of advertiser interest  —  X is having a tough time cracking into the TV business, but first...  Promises, promises  —  Six months ago, executives …

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