Memo to staff: Adam Mosseri says Instagram's creator surveys show the app lags behind TikTok and YouTube on the most important creator satisfaction dimensions (The Information)

The Information: Memo to staff: Adam Mosseri says Instagram's creator surveys show the app lags behind TikTok and YouTube on the most important creator satisfaction dimensions  —  For the past couple of years, as Instagram has sought to better compete with TikTok, becoming more appealing to creators has been a top priority.

Memo to staff: Adam Mosseri says Instagram's creator surveys show the app lags behind TikTok and YouTube on the most important creator satisfaction dimensions (The Information)

The Information:
Memo to staff: Adam Mosseri says Instagram's creator surveys show the app lags behind TikTok and YouTube on the most important creator satisfaction dimensions  —  For the past couple of years, as Instagram has sought to better compete with TikTok, becoming more appealing to creators has been a top priority.