Netflix says its ad tier has 70M users globally, up from 40M in May 2024 and 22M in January 2024, and 50%+ of sign-ups are for ad plans in supported countries (Brian Steinberg/Variety)

Brian Steinberg / Variety: Netflix says its ad tier has 70M users globally, up from 40M in May 2024 and 22M in January 2024, and 50%+ of sign-ups are for ad plans in supported countries  —  Netflix, a company that once dismissed the concept of allowing commercials around its popular streaming content, now can't seem to get enough of them.

Nov 12, 2024 - 10:00
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Netflix says its ad tier has 70M users globally, up from 40M in May 2024 and 22M in January 2024, and 50%+ of sign-ups are for ad plans in supported countries (Brian Steinberg/Variety)

Brian Steinberg / Variety:
Netflix says its ad tier has 70M users globally, up from 40M in May 2024 and 22M in January 2024, and 50%+ of sign-ups are for ad plans in supported countries  —  Netflix, a company that once dismissed the concept of allowing commercials around its popular streaming content, now can't seem to get enough of them.

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